LA’s Not Not Fun is definitely positioned as the most interesting hub of creative activity in recent times right now. They’ve 150+ releases under their belt in various formats and just a few years. I’ve always sensed that Pocahaunted were the main dish (not musically, but spiritually?) and after a short search session it’s not shocking to find that the label is run by Amanda Brown (of Pocahaunted) and hubby Britt Brown.

Not Not Fun releases “noise, experimental, psych-folk, spazzy/weird/art-damaged no-wavey inspired rock, math rock, noise rock, lo-fi, acoustic, drone to everything in between” in limited packages and their artwork is supercool. I’m repeating my thesis that artistically they’re making a bigger impact than they’re supposed to, given that their music is super leftfield and hard to get into. Yet they’ve become one of the main movers in the psych-folk-drone scene and what started as a small label is now pushing into vaster territory. Kudos!

Here’s 2 select tracks from the NNF compilation at Impose Magazine. You can get the full zip here.

Plastic palm trees. Beach scene snowglobes. Airbrushed neon sunset hotel paintings. All shining examples of potent Fake Escapism at work, in real life. And if you’ve ever wondered what the audio equivalent of this kind of cheap coastal utopian simulacrum is, take a good listen to the recorded works of Mr. Matt Mondanile aka Ducktails.

We do our best, there’s just a SHIT TON of entertainment-oriented hustlers out here, so there’s a looooooong line of bands and actors and t-shirt designers and record labels and writers and bullshit all busting their ass for their 15 minutes of fame, which is very overwhelming for the average media-consumer. Impose